Triumph announces Actress, Liv Tyleras the face of Triumph Essence for its global campaign this Autumn Winter2017. Celebrating female sensuality and body confidence, the new campaign has been photographed by legendary fashion photographer, Rankin, which marks an exciting new direction for the Triumph Essence brand.
Chic, elegant and seductive, Triumph Essence offers lingerie that makes a statement and works perfectly with every modern woman's stylish wardrobe. This season the premium line takes on the glamourous theme of 'Opulent Art Nouveau' and features delicate and intimate styles which Liv will showcase, crafted in velvet embellished mesh, Leavers lace and luxurious silk satin.
Suzanne McKenna, Global Head of Brand, Triumph:"LivTylerencapsulateseverything synonymous withTriumph Essence.Beautiful, elegantand exudingfemale confidence. Shetrulyis amodern womaninevery sense, a mother and actress with afiercesense of femininitythat womenacross theworld can relate to. It is her genuine spirit that translates into our new campaign and we arethrilled to be working with her."
Liv Tyler Comments:"I am so honoured to be working with Triumph, a brand I have known and admired for so many years. Ithas such history!TheTriumphEssence collection is really special and has both a playful, feminine and chic style,whichI love.I can't wait to see it launch later this year."
The Triumph Essence campaign will be seen in print, online and in retail fromOctober 2017and follows the launch of the recent global Triumph brand campaign, 'Find the One for Every You' also shot by Rankin, who adds: "Liv is such a natural beauty and this campaign was such an easy shoot. Her timeless elegance and Hollywood glamour is what we havemanaged to capture."
黛安芬 (Triumph) 宣布女演员丽芙-泰勒 (Liv Tyler)担任黛安芬 Essence 2017秋冬全球宣传活动的形象代言人。新宣传活动由传奇时尚摄影师兰金 (Rankin) 掌镜,这场宣传活动尽显女性魅力和对身材的自信,能够展现黛安芬 Essence 品牌令人激动的新方向。
黛安芬 Essence 内衣别致、优雅、诱惑十足,能够完美贴合每一位现代女性的时尚衣橱,彰显现代女性的风格。2017秋冬季,黛安芬 Essence 优质系列内衣将采用尽显魅力的主题“Opulent Art Nouveau”(华丽新艺术),展示精致私密的风格(丽芙将在宣传活动中诠释这一点),该系列采用天鹅绒装饰网状织物、蕾丝花边和奢华丝缎打造而成。
黛安芬(Triumph)宣布女演员丽芙-泰勒( Liv Tyler)担任黛安芬Essence 2017秋冬全球宣传活动的形象代言人。新宣传活动由传奇时尚摄影师兰金(Rankin)掌镜。
黛安芬全球品牌总监苏珊娜-麦肯纳 (Suzanne McKenna) 表示:“丽芙-泰勒能够淋漓尽致地诠释出黛安芬 Essence 的魅力所在 -- 美丽、大方和散发出女性的自信。从各个方面来看,她都是一位真正的现代女性、一位刚柔并济的母亲和女演员,而这种刚柔并济之美能够体现在全球女性的身上。我们的新宣传活动将展现出丽芙真实的个性,我们很高兴能够和她开展合作。”
丽芙-泰勒评论说:“我很荣幸能够和黛安芬进行合作,黛安芬是我知晓多年并一直钦佩的品牌。它拥有如此悠久的历史!黛安芬 Essence 系列真的很与众不同,动感十足、尽显女性气息、风格别致,我非常喜欢这个品牌。我已经等不及想看到黛安芬 Essence 在今年晚些时候推出的秋冬系列。”
继黛安芬新近推出的全球品牌宣传活动“Find the One for Every You”(亦由兰金掌镜)之后,黛安芬 Essence 宣传活动将从2017年10月开始相继出现在平面媒体和网络上,以及零售店中。兰金补充说:“由于丽芙如此天生丽质,这场宣传活动我们拍摄得非常轻松。她不时散发出来的优雅和好莱坞影星魅力正是我们所努力捕捉的。”
黛安芬国际 (Triumph International) 是全球最大的一家内衣公司,在全球拥有2000家门店和40,000位批发客户。该公司的全球销售网络覆盖120个国家,其在线网站以“终于找对TA”(Find the One) 为主题集中展示创新定制的内衣。自1886年以来,黛安芬一直致力于打造突出女性最美一面的最舒适内衣。在超过130年的时间里,该品牌一直是贴身内衣方面的专家,擅长创造适合所有场合、体型和尺寸的女性内衣设计与创新产品。2017年,黛安芬希望帮助350万女性“找到那个TA” -- 适合自己的文胸。TRIUMPH 乃是 Triumph Firm Group 的注册商标。
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